AI Advertising Agency

An innovative solution for modern advertising and content production.

Artificial intelligence (AI) video creation is fundamentally changing how content is produced for advertising, social media and e-learning. AI advertising combines creative possibilities with technological efficiency to produce high-quality AI advertising videos quickly and cost-effectively. In this article, you will learn how AI video creation works, the benefits it offers and the costs involved.

AI video creation uses algorithms and machine learning to automatically create, edit or personalize videos. It does not replace human creativity, but complements it with powerful tools that significantly speed up and optimize the process. Find out more about our AI video production and AI advertising services here.

AI-supported video production is based on state-of-the-art technologies such as:

• Text-to-video software: text input is analyzed and converted into visual elements.
• Automated video editing: Color corrections, transitions and cuts are controlled by AI.
• Facial synthesis and animation: AI can create realistic avatars or animated speakers, which are often used in AI advertising videos.
• Data integration: Real-time data can be visualized directly in videos, for example for product statistics in advertisements.

The process is divided into three phases:

• Provide input: The user uploads text, images, graphics or video elements.
• AI-based processing: The software analyzes the data and creates a concept based on the desired requirements.
• Output and fine-tuning: The finished AI video is generated, including options for customization.

That Works Media, a Berlin-based film production and e-learning agency, uses these technologies to deliver videos in record time and in the highest quality.

The possible applications of AI-supported video production are particularly advantageous in advertising. AI advertising scores points for speed, scalability and cost efficiency.

Compared to traditional video production, AI:

• Production times through automated processes.
• Manual work steps such as editing or animation.
• This results in AI advertising videos that can be completed in just a few hours instead of weeks.

The production of AI videos is cheaper because:

• Less manpower is required.
• Templates for music, graphics and animations are directly integrated.
• Shooting locations or sets are often superfluous.

Whether for social media advertising, product videos or training materials – AI can create content in different formats and for different target groups. With the further development of synthetic voices and deepfake technologies, it is possible to create hyper-realistic virtual presenters or brand spokespeople. This opens up new opportunities for brands to produce global campaigns with AI-generated speakers in different languages without having to use real speakers.

AI makes it possible to create customized content for specific target groups, e.g:

• Regional advertising with locally adapted text.
• Segmented target group approach in different languages.

AI advertising saves resources as no large production teams or elaborate sets are required, reducing the environmental impact.

The cost of an AI promotional video depends on the complexity, desired features and length of the project. Here are some scenarios:

3.1 Low-cost production (€1,000-4,000)

Features:

Short video (10-30 seconds).

• Text-to-video animation.
• License-free music and standard templates.
• Areas of application: Social media ads or short teasers.

3.2 Medium production (€4,000-8,000)

Features:
Longer videos (1-2 minutes).
Individual music or voiceovers.
Use of animated avatars.
Areas of application: Explanatory videos, e-learning content, detailed product advertising.

3.3 High-quality production (€8,000-15,000 & above)

Features:
3D animations and customized effects.
Special musical compositions.
High definition quality for advertising campaigns.
Areas of application: Cinema spots, large-scale advertising campaigns, image films.

That Works Media is the leading agency in Berlin for film production and e-learning. Their innovative approach to creating AI videos guarantees high-quality results that effectively achieve your advertising goals.

The That Works Media team will guide you from idea to implementation and ensure that your ideas are perfectly realized.

Using the latest AI tools, the agency creates AI advertising that is both efficient and creative. The rapid development of AI technology promises to further revolutionize video creation. With advances in generative AI and deep learning, future AI tools could enable even more realistic-looking avatars, smarter script generation and fully automated production processes.

Whether for social media, e-learning or traditional advertising, That Works Media’s solutions are tailored to your individual needs.